6th Avenue Electronics offers the Panasonic VIERA 42" 720p Widescreen Plasma HD Television, model no. TH-42PX80U, for $729 with free shipping. Coupon code "PREFRIDAY" cuts it to $659. That's $33 under our mention from five days ago and the lowest total price we've ever seen for a Panasonic 42" plasma HDTV. Features include built-in ATSC (HD), NTSC, and QAM tuners, 1024x768 (720p) native resolution, 15,000:1 contrast ratio, Secure Digital Card slot, three HDMI inputs, and component and other video inputs.

Update: Better yet, Boscov's charges $599.97 plus $49.99 for shipping. However, Boscov's only delivers within a 40-mile radius of one of its stores.